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  <url>
    <loc>http://www.erickgoto.com/golowsports</loc>
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    <lastmod>2015-06-11</lastmod>
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      <image:title>Go Low Sports - Go Low Sports</image:title>
      <image:caption>A collaboration with fellow Nike designer, Ashley Low, our current work in the sports product industry spurred an idea around sports fan paraphernalia for fans of everything but. Our main focus was around the quintessential symbol of fandom- the foam finger.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Go Low Sports - Go Low Sports</image:title>
      <image:caption>A collaboration with fellow Nike designer, Ashley Low, our current work in the sports product industry spurred an idea around sports fan paraphernalia for fans of everything but. Our main focus was around the quintessential symbol of fandom- the foam finger.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54baecafe4b0f32f82606847/1421555807189-6JY8IUHC4Z4B3KTTLX4J/IMG_0375_o.jpg</image:loc>
      <image:title>Go Low Sports</image:title>
      <image:caption>We also designed enamel pins featuring the foam finger with the slogan "Aim High".</image:caption>
    </image:image>
    <image:image>
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      <image:title>Go Low Sports</image:title>
      <image:caption>Our range of products sold at a Nike Design pop-up shop. In addition to the foam fingers, we created tees, baseball jerseys, pins and prints.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Go Low Sports</image:title>
      <image:caption>This is our series of prints titled "Die Hard Fan" featuring a skeleton hand holding the foam finger. We experimented with a range of textures and colors combining neons with metallic gold ink.</image:caption>
    </image:image>
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      <image:title>Go Low Sports</image:title>
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      <image:title>Go Low Sports</image:title>
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  <url>
    <loc>http://www.erickgoto.com/duvall-street-native</loc>
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    <lastmod>2015-02-25</lastmod>
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      <image:title>Duvall Street Native</image:title>
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  <url>
    <loc>http://www.erickgoto.com/recent</loc>
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    <lastmod>2026-07-17</lastmod>
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      <image:title>Recent Work — - NIKELAB ZOOM FLY SP</image:title>
      <image:caption>The Zoom Fly SP released through NikeLab is a concept from Nike Running Innovation that celebrates the exploratory process of designing the ultimate solutions for athletes. The Nike Running Special Projects team partnered with innovation to tell a story capturing a moment in time in the development of product for Nike's Breaking 2 campaign. Design Direction: Erick Goto Product Design: Fabricio Costa Material Design: Carly Mikkelsen Graphic and Detail Design: Erick Goto  </image:caption>
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      <image:title>Recent Work —</image:title>
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      <image:title>Recent Work —</image:title>
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    <loc>http://www.erickgoto.com/archive-nike</loc>
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    <lastmod>2019-05-13</lastmod>
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      <image:title>Archive Nike Work</image:title>
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      <image:title>Archive Nike Work</image:title>
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      <image:title>Archive Nike Work</image:title>
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      <image:title>Archive Nike Work</image:title>
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      <image:title>Archive Nike Work</image:title>
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      <image:title>Archive Nike Work - What the Doernbecher? Dunk</image:title>
      <image:caption>Had the honor of remixing the long lineage of Nike SB Doernbecher releases along with Eugene Rogers and Richard Ramsay to produce a limited run of SB Dunk High's for an auction benefitting the Doernbecher Foundation. The shoes come in a special box made of skate decks, and we concepted a cinch sack for the pair made with actual scrubs from Doernbecher Hospital.</image:caption>
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      <image:title>Archive Nike Work</image:title>
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  <url>
    <loc>http://www.erickgoto.com/kakkoii</loc>
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    <lastmod>2019-03-06</lastmod>
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      <image:title>Kakkoii</image:title>
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      <image:title>Kakkoii</image:title>
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  <url>
    <loc>http://www.erickgoto.com/illustration</loc>
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    <priority>0.75</priority>
    <lastmod>2020-05-29</lastmod>
  </url>
  <url>
    <loc>http://www.erickgoto.com/wearable</loc>
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    <priority>0.75</priority>
    <lastmod>2020-05-29</lastmod>
  </url>
  <url>
    <loc>http://www.erickgoto.com/aboutgoto</loc>
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    <priority>0.75</priority>
    <lastmod>2026-07-04</lastmod>
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      <image:title>About</image:title>
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