Celebrating "What the Throne" by Kanye West and Jay-Z, Lebron asked Nike Basketball to create a Lebron IX inspired by the album. 3 pairs were created, complete with a custom gold lace lock designed in partnership with jewelry-maker, Gabriel Urist.
The gold-guilded style of the album artwork inspired the lace lock design. After doing some research, I was struck by the golden rays that emit from the Our Lady of Guadalupe painting. In addition, I designed the "WTT" typography that was the central focus of the piece.